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ESG & SDG Week

A guide to running sustainability events and campaigns aligned with your ESG priorities and the UN Sustainable Development Goals.

ESG and SDG Week guide - sustainability goals and reporting events

Topics covered

ESG Sustainability Net Zero Climate Action Energy Waste Water Biodiversity Social Impact Circular Economy SDGs

Objective

This guide is designed to help you and your team plan, organise and deliver high-impact sustainability events and campaigns aligned with your organisation's ESG priorities and the UN Sustainable Development Goals.

It includes a range of in-person, virtual and hybrid event ideas that can be delivered as standalone activities or combined into larger awareness campaigns, engagement weeks, workshops or ongoing programmes.

The activities are designed to support learning, collaboration, behavioural change and long-term engagement across a wide range of sustainability themes, connecting ESG topics to real workplace and community actions.

An arrow being fired into a the bullseye of a target

Who is this for?

This guide supports organisations, universities, communities and teams planning sustainability engagement activities, awareness weeks, ESG campaigns or environmental events.

It is useful for sustainability teams, ESG managers, energy and facilities teams, environmental coordinators, HR and internal communications teams, Green Teams, operational departments, student groups and community organisations looking to build stronger sustainability engagement across their stakeholders.

Ideas

Resources

Calendar
Name
Activity Type
Context
ESG & SDGs Wall Walk Exhibition In-Person
ESG Alphabet Soup Pop-Up Activation In-Person
ESG Treasure Hunt Challenge In-Person
Sustainable Office Makeover Sprint Sprint In-Person
Values & Governance World Café Dialogue In-Person
SDGs Demystifier Lunch & Learn Workshop Virtual
Climate & ESG Jargon Buster Quiz Quiz Virtual
ESG Reporting & Compliance Spotlight Briefing Virtual
Virtual Green Team Accelerator Accelerator Virtual
Green Habits Challenge Campaign Hybrid
Sustainability Storytelling Showcase Storytelling Hybrid
Sustainability Strategy Town Hall Forum Hybrid
ESG Innovation Pitch Night Pitch Hybrid
SDGs Film Club & Panel Screening Hybrid
Global ESG Day with Local Actions Celebration Hybrid

Resources (downloadable)

Campaign assets

  • SDG Brand Guidelines – UN Department of Global Communications guidelines for use of the SDG logo, including the colour wheel visual identifier and 17 individual icons for each goal.
  • SDG Assets – the primary icon and target icons for each goal in PNG and vector formats.
  • Biodiversity Stripes – graphics relevant to a region or the focus of your campaign, such as freshwater or marine, used to illustrate the loss of biodiversity over time.
  • Warming Stripes – graphics relevant to your country or city, used to start a conversation about climate change.

Key sustainability days to build your event around

ESG & SDGs Week Calendar (Example)

Here is a structured 7-day ESG & SDGs Week content calendar designed for organizations, campuses, companies, or community groups. It blends education, engagement and measurable action.

Download a template ESG & SDGs Week content calendar

Flip calendar showing number 1

Monday Kickoff & Why ESG Matters

Theme: Understanding ESG & the SDGs

Goal: Awareness and setting the tone for the week

Type: Leadership message or introductory carousel

Content Ideas:

  • What ESG means in practice
  • Introduction to the UN Sustainable Development Goals
  • Why sustainability matters to your organisation and stakeholders
  • Overview of the week’s themes and activities

Reference Examples:

  • United Nations Sustainable Development Goals
  • Global sustainability and ESG trends

Call to Action: “Follow along this week and commit to one positive action.”

Hashtags: #ESG #Sustainability #SDGs #ResponsibleBusiness

Flip calendar showing number 2

Tuesday Energy, Carbon & Operations

Theme: Environmental Responsibility

Goal: Education

Type: Infographic or explainer post

Content Ideas:

  • Energy efficiency tips
  • Carbon emissions explained simply
  • Waste reduction and resource efficiency
  • Scope 1, 2 and 3 emissions overview

Reference Examples:

  • International Energy Agency research
  • Net zero and energy transition resources

Call to Action: “Choose one way to reduce energy or waste this week.”

Engagement Prompt: “What sustainability habit has made the biggest difference for you?”

Flip calendar showing number 3

Wednesday People, Community & Wellbeing

Theme: Social Impact

Goal: Encourage participation and inclusion

Type: Photo series, staff spotlight or short reel

Content Ideas:

  • Volunteering and community engagement
  • Diversity, inclusion and wellbeing initiatives
  • Local social impact projects
  • Employee sustainability champions

Reference Examples:

  • United Nations social development initiatives
  • Workplace wellbeing and inclusion campaigns

Call to Action: “Support a local initiative or share a positive action.”

Flip calendar showing number 4

Thursday Sustainable Innovation & Leadership

Theme: Innovation for Sustainability

Goal: Highlight practical solutions

Type: Case study or spotlight feature

Content Ideas:

  • Circular economy examples
  • Sustainable products or services
  • ESG innovation projects
  • Green technology and operational improvements

Possible Mentions:

  • Science Based Targets initiative
  • Global sustainability innovation discussions

Call to Action: “How is your organisation creating positive impact?”

Flip calendar showing number 5

Friday Action & Engagement

Theme: Collective Action

Goal: Participation and visibility

Type: User-generated content or workplace challenge

Content Ideas:

  • Sustainability pledges
  • Team or department challenges
  • Community clean-up or volunteering recap
  • Green workplace initiatives

Call to Action: “Share your sustainability action with your team or community.”

Interactive Add-On: Run a one-day sustainability challenge focused on energy, waste, travel or wellbeing actions.

Flip calendar showing number 6

Saturday Governance, Ethics & Accountability

Theme: Responsible Governance

Goal: Inform and build trust

Type: Educational carousel or explainer post

Content Ideas:

  • Why governance matters in ESG
  • Ethical decision-making
  • Transparency and reporting
  • Responsible supply chains and procurement

Reference Examples:

  • ESG reporting frameworks
  • Corporate governance and sustainability standards

Call to Action: “Learn how responsible governance supports long-term sustainability.”

Flip calendar showing number 7

Sunday Commitments & Next Steps

Theme: Long-Term Sustainability Action

Goal: Reflection and ongoing engagement

Type: Recap video, impact graphic or pledge post

Content Ideas:

  • Week highlights and participation numbers
  • Key lessons and outcomes
  • Staff or stakeholder testimonials
  • Future sustainability goals and commitments

Call to Action:

  • Join a sustainability working group
  • Sign a sustainability pledge
  • Register for future ESG events or campaigns

Closing Message: “Real sustainability progress happens through consistent action.”

Email Integration Plan

  • Monday Kickoff email. Launch the campaign, explain the organisation’s ESG priorities, and outline the week’s activities and goals.
  • Thursday Midweek progress update. Share engagement highlights, participation stories and reminders for upcoming activities.
  • Sunday Wrap-up and future actions. Summarise the week’s outcomes, celebrate participation, and share ongoing sustainability initiatives and next steps.

Embed sustainability into your organizational culture

Meaningful change happens when informed people are connected by a shared purpose and empowered to take everyday action. For more ideas, visit our full events guide, where you will find other theme packs and inspiration.

Contact us

We can help you reach your sustainability goals and achieve Net Zero. Let us know the challenges you are looking to solve and our team will be in touch.