Nature & Biodiversity Week

A guide to running events focused on biodiversity awareness, ecosystem protection and nature-positive action.

Nature and Biodiversity Week guide - pollinators, habitats and nature events

Topics covered

Biodiversity Nature Restoration Ecosystems Wildlife Nature Positive Habitats Pollinators Rewilding Environmental Awareness

Objective

This guide helps you organise a stakeholder event, or series of events, focused on biodiversity awareness, ecosystem protection and nature-positive action in your workplace, campus or community – centred on our strongest natural defence against climate change.

It lists simple activities that help explain biodiversity loss, ecosystem health, habitat protection and the connection between nature and climate resilience, while encouraging practical environmental action.

Whether you are hosting a one-hour lunch and learn, a full-day workshop, a week-long awareness campaign or an ongoing monthly or quarterly programme, each concept is designed to support engagement, learning and action suited to your schedule, audience and environment.

An arrow being fired into a the bullseye of a target

Who is this for?

This guide supports organisers planning biodiversity, nature restoration or environmental awareness days and weeks across their organisations or communities.

It is useful for sustainability teams, environmental coordinators, Green Teams, facilities and estates teams, education teams, biodiversity officers, community groups, universities and staff groups responsible for running nature and sustainability engagement activities.

Resources (downloadable)

Biodiversity background reading

Campaign assets

  • SDG Brand Guidelines – UN Department of Global Communications guidelines for use of the SDG logo, including the colour wheel visual identifier and 17 individual icons for each goal.
  • SDG Assets – the primary icon and target icons for each goal in PNG and vector formats.
  • Biodiversity Stripes – graphics relevant to a region or the focus of your campaign, such as freshwater or marine, used to illustrate the loss of biodiversity over time.
  • Warming Stripes – graphics relevant to your country or city, used to start a conversation about climate change.

Calendar mapping

International observance days and global awareness campaigns provide a powerful framework for anchoring and contextualising your events. They help you clearly articulate what you are doing and why it matters.

Select a day or campaign linked to your biodiversity topic and use it as a touchstone when shaping your programme. These moments provide built-in relevance, momentum and a shared global narrative, and aligning with a recognised day helps maximise visibility across internal channels and social media before, during and after the event.

Reinforce credibility by using global campaign hashtags and linking to authoritative sources such as NGOs and cause-led initiatives. This signals alignment with established movements and helps your event feel connected to something bigger than the organization itself.

Key sustainability days to build your event around

Blog posts to help spark ideas

Biodiversity Action Week Calendar (Example)

Here is a structured 7-day Biodiversity Action Week content calendar designed for organizations, campuses, companies, or community groups. It blends education, engagement and measurable action.

Download a template Biodiversity Action Week content calendar

Flip calendar showing number 1

Monday Kickoff & Why Biodiversity Matters

Theme: Nature & Everyday Life

Goal: Awareness & set the tone

Type: Video message or carousel

Content Ideas:

  • Opening message from leadership
  • Why biodiversity matters for climate, food, water and wellbeing
  • What the week will cover
  • Everyday actions that support nature

Reference Examples:

  • Global biodiversity loss trends
  • Pollinator and ecosystem facts

Call to Action: “Follow along this week and commit to one nature-positive action.”

Hashtags: #BiodiversityWeek #NaturePositive #ProtectNature #ActForNature

Flip calendar showing number 2

Tuesday Wildlife & Pollinators

Theme: Protecting Species

Goal: Education

Type: Infographic or short reel

Content Ideas:

  • Why pollinators matter
  • Threats facing wildlife and insects
  • Native species spotlight
  • Wildlife-friendly gardening tips

Reference Examples:

  • Pollinator awareness campaigns
  • Endangered species data and trends

Call to Action: “Plant, protect or learn about one local species today.”

Engagement Prompt: “What wildlife have you spotted recently in your area?”

Flip calendar showing number 3

Wednesday Habitats & Ecosystems

Theme: Healthy Ecosystems

Goal: Improve knowledge

Type: Quiz, carousel or photo series

Content Ideas:

  • Local habitats explained
  • Wetlands, forests and urban biodiversity
  • Why ecosystems support climate resilience
  • Habitat restoration examples

Reference Examples:

  • Ecosystem restoration projects
  • Biodiversity and climate resilience studies

Call to Action: “Take a closer look at the nature around your workplace or community.”

Flip calendar showing number 4

Thursday Nature Innovation & Restoration

Theme: Nature-Positive Solutions

Goal: Highlight solutions

Type: Case study or spotlight post

Content Ideas:

  • Pocket meadows and urban greening
  • Rewilding projects
  • Wildlife-friendly workplaces
  • Nature-positive business examples

Possible Mentions:

  • Organisations restoring habitats
  • Community biodiversity initiatives
  • Nature-based climate solutions

Call to Action: “How could your workplace better support biodiversity?”

Flip calendar showing number 5

Friday Community Nature Action

Theme: Local Impact

Goal: Engagement

Type: User-generated content or challenge

Content Ideas:

  • Staff nature walk photos
  • Tree planting or clean-up recaps
  • Wildlife sightings
  • Biodiversity challenge highlights

Call to Action: “Tag us in your biodiversity action.”

Interactive Add-On: Run a 24-hour “Nature Positive Day” challenge encouraging people to support biodiversity through simple actions.

Flip calendar showing number 6

Saturday Biodiversity Data & Citizen Science

Theme: Measuring Nature

Goal: Inform & build capability

Type: Explainer carousel or educational post

Content Ideas:

  • Why biodiversity data matters
  • Citizen science explained
  • Species monitoring and habitat mapping
  • Biodiversity indicators and reporting basics

Reference Examples:

  • Citizen science biodiversity projects
  • Nature and ecosystem monitoring initiatives

Call to Action: “Record one species or nature observation this week.”

Flip calendar showing number 7

Sunday Commitment & Wrap-Up

Theme: Long-Term Nature Action

Goal: Conversion & reflection

Type: Pledge graphic or recap video

Content Ideas:

  • Week highlights
  • Community participation examples
  • Species spotted or habitats restored
  • Testimonials and reflections

Call to Action:

  • Sign a biodiversity pledge
  • Join a Green Team or local nature group
  • Register for future sustainability or biodiversity events

Closing Message: “Protecting biodiversity is not a one-week action – it is an ongoing responsibility.”

Email Integration Plan

  • Monday Kickoff email. Introduce the campaign, explain why biodiversity matters, and share upcoming activities and participation opportunities.
  • Thursday Midweek progress and nature tips. Share highlights, biodiversity facts, participation updates and practical ways people can support nature.
  • Sunday Wrap-up and next steps. Celebrate participation, share outcomes and stories, and encourage ongoing biodiversity action.

Embed sustainability into your organizational culture

Meaningful change happens when informed people are connected by a shared purpose and empowered to take everyday action. For more ideas, visit our full events guide, where you will find other theme packs and inspiration.